Career SnaPSHOT

Marketing Analytics & Growth

I combine data, strategy, and storytelling to help brands grow smarter.

Data-Driven Dashboards

Built automated reporting across E-Commerce, paid media, and crowdfunding platforms to track KPIs and guide decisions.

1.1K+

PRODUCT LAUNCHES

Executed across Amazon, Walmart, and Target with measurable lift.

$100M+

Revenue Driven

Through paid media and campaign optimization at Best Choice Products.

$1X+

RETURN ON AD SPEND

Achieved by scaling and optimizing paid campaigns with $XM+ budget.

5K+

LINKEDIN FOLLOWERS

Grown by creating content on careers, marketing, and analytics.

Cross-Channel Experience

Worked across Amazon, Walmart, Target, Google, and social platforms to optimize performance and scale campaigns.

HOW I WORK

Data First,
Always.

Building Trust, Not Pitching.

We conduct market research to understand our clients' target audience, competitors, and industry trends. This research informs the brand strategy and positioning, helping our clients define their unique brand message.

Make It Actionable.

Bold Moves, Big Impact.

We help businesses define their unique brand positioning and messaging. We identify the brand's unique selling proposition, value proposition and key messaging, which then guide all branding efforts, including visual identity and marketing communications.

Keep It Human.

Building Strong Partnerships.

We assist our clients in organizing and structuring their portfolio of brands and sub-brands. We identify the relationships between different brands and create guidelines for their use and communication, ensuring a cohesive and consistent branding strategy.

MY MARKETING STACKS

Google Analytics

My go-to for tracking performance across campaigns.

Lemon Squeezy Logo

SQL

Used for pulling, cleaning, and analyzing marketing data.

Figma Logo

Amazon Ads

Where I optimize spend and measure ROI across ecommerce.

X (Twitter) Logo

Looker Studio & Netsuite

Turning raw numbers into dashboards that make insights easy.

Contra Logo

Excel & Google Sheets

Still my most reliable tools for building dashboards and reports.

Slack Logo

Social Media Marketing

Driving reach and engagement through platforms like TikTok.

Slack Logo

Marketing Automation Tools

Using Salesforce and other tools to streamline campaigns at scale.

Slack Logo

Retail Media

Planning and measuring campaigns across retail ad networks.

Google Analytics

My go-to for tracking performance across campaigns.

Lemon Squeezy Logo

SQL

Used for pulling, cleaning, and analyzing marketing data.

Figma Logo

Amazon Ads

Where I optimize spend and measure ROI across ecommerce.

X (Twitter) Logo

Looker Studio & Netsuite

Turning raw numbers into dashboards that make insights easy.

Contra Logo

Excel & Google Sheets

Still my most reliable tools for building dashboards and reports.

Slack Logo

Social Media Marketing

Driving reach and engagement through platforms like TikTok.

Slack Logo

Marketing Automation Tools

Using Salesforce and other tools to streamline campaigns at scale.

Slack Logo

Retail Media

Planning and measuring campaigns across retail ad networks.

Google Analytics

My go-to for tracking performance across campaigns.

Lemon Squeezy Logo

SQL

Used for pulling, cleaning, and analyzing marketing data.

Figma Logo

Amazon Ads

Where I optimize spend and measure ROI across ecommerce.

X (Twitter) Logo

Looker Studio & Netsuite

Turning raw numbers into dashboards that make insights easy.

Contra Logo

Excel & Google Sheets

Still my most reliable tools for building dashboards and reports.

Slack Logo

Retail Media

Planning and measuring campaigns across retail ad networks.

Slack Logo

Social Media Marketing

Driving reach and engagement through platforms like TikTok.

Slack Logo

Marketing Automation Tools

Using Salesforce and other tools to streamline campaigns at scale.

Google Analytics

My go-to for tracking performance across campaigns.

Lemon Squeezy Logo

SQL

Used for pulling, cleaning, and analyzing marketing data.

Figma Logo

Amazon Ads

Where I optimize spend and measure ROI across ecommerce.

X (Twitter) Logo

Looker Studio & Netsuite

Turning raw numbers into dashboards that make insights easy.

Contra Logo

Excel & Google Sheets

Still my most reliable tools for building dashboards and reports.

Slack Logo

Retail Media

Planning and measuring campaigns across retail ad networks.

Slack Logo

Social Media Marketing

Driving reach and engagement through platforms like TikTok.

Slack Logo

Marketing Automation Tools

Using Salesforce and other tools to streamline campaigns at scale.

LET'S WORK TOGETHER

Let’s turn numbers into narratives.

From dashboards to decision-making, I love collaborating on data-driven marketing challenges. Reach out, I’d love to hear from you.

LET'S WORK TOGETHER

Let’s turn numbers into narratives.

From dashboards to decision-making, I love collaborating on data-driven marketing challenges. Reach out, I’d love to hear from you.

LET'S WORK TOGETHER

Let’s turn numbers into narratives.

From dashboards to decision-making, I love collaborating on data-driven marketing challenges. Reach out, I’d love to hear from you.